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Are business cards still relevant in ? After all, we have so many different ways of exchanging information now than even just 20 years ago. However, we still state that business cards are as relevant in as they've been in the past.
Let me explain why business cards are still important. Imagine you just had a meeting with a prospective new client, and it went really well. However, you opted not to leave them with a business card.
While the meeting may have gone great, and you might have exchanged contact information, it's possible that the meeting will quickly leave your potential client's mind. With our busy lives and crowded inboxes, things get lost or forgotten easily. However, if you had given them a business card , that client might be more likely to remember to connect with you further. Giving clients something tangible to remember you by has value, and a business card is a perfect leave behind to keep them thinking of you and provide a secure foundation for future business.
Further, it ensures that they will always have your contact information at the ready. Marketing your business isn't easy and can be quite expensive. However, your business cards are an excellent marketing piece for a great price.
While you might just see business cards as a way to make a good first impression or to provide contact information, they can be so much more. Business card designs have come a long way. Your business cards should "pop. Does this mean it must be bright pink or screaming yellow?
Of course not. However, when I receive your card, it should stand out among the many I've been collecting. You should also consider how cheap your card feels.
While the card stock need not be engraved with metal or gold, it should be "premium" weight paper. You can find a great designer on Fiverr , UpWork , 99 Designs or other services.
Two of the most popular places to get your business card printed are Vista Print or Moo. If you choose to design your card yourself, consider a template from Canva , PicMonkey or Adobe Photoshop. I've heard some people tell me that business cards are old-fashioned, and maybe they are — but they work. Beryl Stafford. Aimee Tariq. Natasha Zo. Your business card is your calling card. It should be a tool that will get people to remember you and contact you for business.
But if your business card is poorly designed, has important contact information in unreadable fonts, or looks unprofessional it will be useless. Be sure your card works hard for you by avoiding these 12 common business card mistakes.
A business card is one of the most important and cost-effective marketing tools a business has. It helps people remember you after they return from a meeting, and it gives them a way to contact you in the future. Scanning applications for smartphones let your customers scan your card and transfer your contact information to their phone, too.
Yet too often, small businesses make mistakes on their business cards that prevent the card from making a great impression. You can make it an effective marketing tool by avoiding these common business card mistakes. Your business card has a dual purpose. It is a tool to remind people about your business and it is the source of contact information that will allow customers and prospects to reach you.
At the very least, the contact information on your business card should include your business name, your name, title, address, phone number, website, and email address. But people expect established businesses to have a physical address.
If none of those options are in your budget, at least include a city and state on your business card, so customers have some idea of where your company is located. There is absolutely no excuse today for an unattractive or unprofessional-looking business card. Use the many software templates and examples of sample business cards that are available online to help guide your decisions about what should go on your card. Among the many places to look for free business card templates are online printing companies, Microsoft , Avery.
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